Shades of red are without a doubt having a moment, but burgundy hair color is the coolest, most daring take on the trend. Not for the faint of heart, it takes everything that makes red great—eye-catching, flattering, and unique—and dials it up to 100. It has a slight ’90s vibe—another of-the-moment trend—but thanks to the recent uptick in red shades, it feels totally current. And if even the brightest of coppers feels too natural to you, burgundy is a guaranteed way to stand out from the crowd.
As for what burgundy hair color actually is? “Burgundy hair is a rich hue that blends deep red and purple tones, offering a bold, wine-like undertone that sets it apart from traditional browns or brunettes,” says Jennifer Korab, celebrity hairstylist and founder of Renaissance Salon & Spa. “Its versatility makes it suitable for a variety of skin tones—cooler burgundy shades pair beautifully with fair skin, balanced tones enhance medium skin, and warmer burgundy hues complement darker complexions.”
As for who should consider the daring shade? “This deep, multidimensional color works especially well on brunettes or those with darker hair, adding warmth, depth, and an artistic flair,” Korab continues. “Burgundy can be used in highlights, lowlights, or as an allover color to create eye-catching contrast and a glowing complexion.”
How to maintain burgundy hair color
While not quite as high-maintenance as other shades of red, burgundy hair color does come with its fair share of upkeep. “Maintaining the vibrancy of burgundy hair at home requires the right products,” Korab explains. “Use color-safe shampoos like Pureology Hydrate Shampoo to protect the richness of the hue and refresh the burgundy tones with Moroccanoil Color Depositing Mask in Bordeaux. This will help keep the color vibrant between salon visits.”
Feeling inspired? From a subtle tint to full-on saturation, or somewhere in between like a cool ombré, there’s whole lotta ways to rock the trend—we rounded up 32 of them, to be exact. Scroll on for the coolest burgundy hair colors to try right now, for all hair types and textures.
