SO–IL’s Architecture and General Assembly’s Interiors Unite at 144 Vanderbilt

By / / Home & Garden / 2 minutes of reading


As lines continue to blur between retail showroom and lived-in residence, cohesion amongst a building’s form and interior atmosphere become paramount. In the newly completed duplex at 144 Vanderbilt, General Assembly’s interior approach works in tandem with SO-IL’s architectural structure, creating a unified space that emphasizes design integrity with everyday practicality. The curated selection of furniture, lighting, and art merges domestic living with design retail, offering an immersive environment that showcases independent designers and brands – insight brought forth from General Assembly’s Brooklyn-based retail store, Assembly Line.

Wooden chair with cushioned seat by a window, next to a wooden bench with folded fabric and a round gray ottoman in front. Sunlit green leaves are visible outside.

Situated at the corner of Vanderbilt and Myrtle Avenues, 144 Vanderbilt features 26 condominiums across eight stories, with 21 unique floor plans. Designed to prioritize privacy and connection to nature, nearly 70% of the homes have three or more exposures, offering private outdoor spaces with views of Downtown Brooklyn, Fort Greene Park, Manhattan, and the East River. General Assembly took cues from the rich history of the surrounding environment to design a residence focused on craftsmanship and heirloom-quality objects and materials that improve with time.

Modern dining and living area with large windows, wooden table, chairs, and a round coffee table. Neutral tones and natural light create a warm ambiance.

Minimalist kitchen with light wood cabinets, an island with two stools, a serving cart, and a vase with flowers on the counter.

A wooden console table with a vase of flowers stands beneath a round mirror on a white wall. A small stool is tucked under the table.

Interior with a wooden console table, round mirror, and stool. A concrete pillar and doorway lead to a living area with a sofa. Flowers are placed on the table.

Exposed concrete ceilings and warm oak floors serve as a neutral backdrop, their quiet presence allowing for the furniture and objects to take center stage. The color palette defines the home’s interconnected spaces, softly transitioning from luminous communal spaces to intimate, deeper-toned private chambers, each hue carefully selected from General Assembly’s limewash collection from Ressource. The design also highlights the building’s expansive windows, framing natural elements as integral to the interior. In the den, for instance, an existing tree is showcased through an unobstructed view and a darker color scheme, ensuring it becomes a focal point within the room.

A cozy room with a brown daybed near a large window, offering a view of green trees. Two wooden stools are positioned by the daybed, and shelves hold decorative items on the right.

Room with pink walls, a wooden shelf with books and decor, a vase with red flowers, a wooden chair, and a tall lamp casting shadows.

Minimalist bedroom with a wooden bed, red bedding, and a lamp on the nightstand. Dark curtains cover the window, and a muted rug lies on the floor.

A modern bedroom with a low wooden bed, red striped bedding, green textured walls, large window with brown curtains, abstract art, and a small bedside table with a lamp.

Bedroom corner with a wooden bed, red quilt, small wooden side table, and a white textured wall hanging against a dark olive wall.

Throughout, handcrafted and custom-made furniture, lighting, and accessories are complemented by original artwork curated with Amélie Maison d’art. The list of designers includes Pat Kim, Fort Standard, Ladies & Gentlemen, and Bowen Liu, to name a few.

A bedroom with a wooden bed, textured bedding, bedside table with flowers, abstract art on the wall, and sheer curtains filtering soft light.

A minimalist office with a wooden desk, chair, lamp, red flowers in a vase, books, and a large abstract painting on the wall, near a window with a view of trees.

A minimalist room with a wooden chair, a small table holding a vase of flowers, and a floor lamp. Natural light comes through a window and an open door reveals a hallway with curtains.

A minimalist room with a wooden sideboard, a modern lamp, and a large blank canvas on the wall. An open doorway leads to another room with curtains.

Minimalist interior with a gradient wall art, small plant on a wooden stand, and natural light casting shadows through a window.

A pink corrugated building with two windows is partially shaded by a tree. The sky is partly cloudy.

Close-up of two contrasting textures: vertical ridged surfaces on the left and a grid pattern on the right, illuminated by angled light casting shadows.

For more information on General Assembly, visit genassembly.com, and for more on SO-IL, visit so-il.org.

Photography by William Jess Laird.



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About The Author

Avatar of Beatriz Mooney
Beatriz Mooney is a writer for Reynolds World News. In addition to covering lifestyle, books, sports, education, and tech, she is a lifelong reader who loves to write about her favorite topics. She's also an avid runner who counts the many miles she logs in her training as one of her hobbies.

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